Algorithms vs Trusted Human Editors
Source: Neville Hobson
Intro: Welcome to FIR B2B co-host Paul Gillin; first episode of Digital India has been published;
Quick News: What does Twitter’s future hold with the departure of CEO Dick Costolo?; marketers should follow The New York Times’ lead which is closing staff access to the desktop version of the newspaper’s home page, forcing them to use mobile devices; training former NFL players provided Paul with some surprises; Harris Poll data reinforces the importance of internal communication; the Media Monitoring Minute from CustomScoop;
News That Fits: Why marketers are betting big on predictive analytics, tech giants decide what news is when they control the channels for delivering the news; Dan York’s Tech Report: for news organizations, this was the most important set of Apple announcements in years, Medium adds Creative Commons license and introduces “Letters,” Internet Society is hiring a media relations manager; listener comments; live streaming is slowing as on-demand listening is growing for public radio; the Onion’s Clickhole is succeeding a mocking clickbait sites; the last week on the FIR Podcast Network; Igloo Software promo; subscriptions should be a key goal for B2B content marketing;
Music from the US Amy Blues Band, and more.
| }
|